Must Have Features To Look For In An Influencer Marketing Platform
An influencer can be described as a creator who shares content on social media and has the potential to motivate or encourage their followers’ behavior and attitudes. Oftentimes, a social media influencer will have a specific niche that they focus on, such as food, fitness, beauty or travel. On the other hand, some creators also post a mix of different types of content, classifying themselves as lifestyle influencer. So, how do influencers and the marketing industry come together?...